TIMELINE: 4 weeks
ROLE: Web/UI Designer UX Writter & No-Code Builder in Wix
DELIVERABLES: High-Fidelity Mockups in Figma and respnsive website
TOOLS: Wix, Figma, Photoshop & Illustrator

The goal of the site was to showcase the products in the best way and convey a high-end brand with a european feel and a minimalistic aesthetic. The site tells the story of an aspiring "Triple B" company through the lens of it's mission, vision and the CEO's involvment with the reforestation of the Patagonian Forest.

The final site is a mix of high-end imagery, slow-moving videos and selected typography that gave the design an airy, minimalistic, and elegant feel that aligned perfectly with the brand values.

The Mediterranean Sea is the backdrop for the "Mediterra" collection, and the Argentinean Patagonian Forest frames the "Southern Forest" collection.

Each section has a call to action to download the brochure of products. This decision was based on the sales model handled by the company, which entails custom personal conversations.

Final Reflexions and recommendations

I loved handling both the design and the no-code build, since it gave me full control over the final result, ensured QA, and removed the time needed to design for each breakpoint, which made the move from design to launch much faster.

Future development recommendations included:

• E-commerce Integration: Using the site as a gateway to a storefront for product purchases.

• Localization: Implementing a splash page for country and language selection